The secret is out - Battle tops new guide list

But despite the Battle of Hastings’ place in our national consciousness it has been named in a list of Europe’s best “secret spot” locations.

Leading travel guide Lonely Planet says Battle is not considered as a potential destination on the so-called ‘staycation’ holiday itinerary, putting the town top of its list of 50 ‘undiscovered and overlooked’ destinations in Europe.

Lonely Planet said: “The Battle of Hastings may be well known as the bloody stand-off in 1066 that inspired the Bayeux Tapestry, but few make the journey to see where it happened.”

As well as observing “evocative fields where the arrows flew”, visitors are encouraged to explore “the village’s deliciously quaint streets” and “the glorious Sussex countryside”.

Jane Ellis from 1066 Country Marketing said: “We recognise of course that the battlefield and abbey are one of the jewels in the crown of the 1066 Country area and are really happy that inclusion in this Lonely Planet list has highlighted the more up to date character of Battle.

“The High Street has plenty to experience, from top British designers to London standard galleries, a busy events programme and award-winning eateries and accommodation.

“With direct rail links to central London, Battle makes the perfect visitor destination for a short break or day visit.”

Liz Honey of Saffron Gallery is also a member of the Battle Marketing Group and is delighted with Lonely Planet’s verdict.

She said: “The recognition by a major global travel brand that Battle is so special and unique is truly wonderful news.

“There are a lot of people in many agencies, companies and volunteer groups who work hard to promote the town and I’m sure they’ll all be pleased at this very public acknowledgement.

“It’s something we in Battle have all known for a very long time but at last the secret’s out!”