I am writing to call upon your readers to sign up for the British Heart Foundation’s (BHF) annual London to Brighton Bike Ride on Sunday, June 19, and help fight back against cardiovascular disease which is responsible for a quarter of all UK deaths.
There are currently around 920,000 people living with these conditions in the South East and it is responsible for more than 21,700 deaths each year.
The BHF is fighting back through its life saving research. To date BHF research has helped halve death rates from heart and circulatory disease over the past 50 years, transforming treatments for heart attack to pioneering the surgical techniques that ensure most babies now survive congenital heart disease.
However, there is still a long way to go, across the UK there are 7million people living with these conditions but thanks to the public’s generosity the BHF can continue to fund essential research which will mean a better future for so many.
Last year, the amazing fundraisers who took on the 54-mile cycle challenge helped to raise over £3 million for the BHF’s vital research into heart disease. This year we want to raise even more.
By signing up to the BHF’s London to Brighton Bike Ride and taking part in this iconic event, the money you help raise will fund the BHF’s research to improve the lives of those affected by heart disease every day.
Registration is now open for Europe’s largest and oldest charity bike ride. The famous ride welcomes around 25,000 cyclists on a journey from city to sea. Stretching over 54 miles through outstanding countryside, cyclists will leave the bright lights of the country’s capital before finishing at Brighton’s famous sea front. The ride is suitable for all abilities aged 14 and over.
To help the BHF fund discoveries in the lab, we ask all riders to pledge a minimum of £200 sponsorship for the event. The best way to raise money is to set up an online fundraising page, such as JustGiving.
Sign up today. Entry fees will be £40 for adults and £35 for under 18s. Register by visiting www.bhf.org.uk/events or calling the events team on 0300 456 8355.
Head of Events
British Heart Foundation